"It's only in the last 10 year that Western science has tried to look at antioxidant activities of tea," says Dave Ringer, PhD, scientific program director at the ACS. "It's a young science. Generally, it is felt that tea can inhibit the initiation of cancer and delay its progression in animal studies. But we don't really have large well-controlled epidemiological studies to look at this yet [in humans], because you need to correct for the effects of other dietary components."
But matcha didn’t skyrocket to celeb status on health merits alone. As we said back in 2011, wheatgrass is healthy, too, but we’re not seeing it in every other bakery and café. Matcha has flavor going for it—grassy, pleasantly vegetal, and slightly bitter—and a brilliant natural color that makes baked goods (like rainbow cookies) stand out from the crowd in busy bakeries (and on Instagram).

Matcha is treated with a light-controlled process in the last few weeks before harvest. Shading the green tea plants stimulates an increase in the chlorophyll production in the leaves and gives Matcha Green Tea its rich emerald color. The lack of sunlight also brings about the amazing health benefits associated with Matcha by increasing the naturally-occurring levels of antioxidants, chlorophyll, caffeine, and L-Theanine.
Matcha is green tea that has been specially grown and processed. Twenty days before harvest, the leaves are shaded from direct sunlight, which amps up the chlorophyll levels (and accounts for that Kermit green color) and increases the production of the amino acid L-Theanine, which is thought to promote relaxation even as the tea gives you a caffeine jolt. The leaves are hand-picked and laid out to dry. Once they are rid of their veins and stems, they’re stone-ground into what is finally matcha.
Forsythia fruit is the dried seed pod of Forsythia suspensa, a lovely bright yellow flowering bush that is among the first spring blooms in many northern climates. Native to China, forsythia fruit is used in Traditional Chinese Medicine (TCM) for detoxifying. Because of its detoxifying qualities, forsythia fruit often finds its way into TCM formulas to support the kidneys and skin.

Research also shows that green tea lowers total cholesterol, improving the overall cholesterol profile. One population-based clinical study found that men who drink green tea are more likely to have lower total cholesterol than those who do not drink green tea. Other clinical studies that look at populations of people indicate that the antioxidant properties of green tea may help prevent atherosclerosis, particularly coronary artery disease. The benefits also seem to extend to preventing stroke, reducing high blood pressure, and inhibiting the formation of blood clots. Much of the effect may also be due to the ability of green tea to help lower blood sugar and insulin levels.
When I woke up, I was in my dad’s arms. I woke up to the smell of Isopropyl Alcohol. The pungent smell brought me back to consciousness. My body felt like jelly and my ears were ringing. By now, EMT had arrived. As my senses made their way back to me, the clammy, jelly sensation of my skin turned to pins and needles, which was oddly calming. It felt good to feel my skin again, to feel warmth after experiencing that weird, chilling cold. I knew then, I was going to be okay.

As long as I can remember, I’ve struggled with stomach issues. As I got older, I started to get horrible acid reflux. I would take Zantac, Nexium, etc and it would never completely take the edge off. One day I picked up this tea on a whim and it CHANGED MY LIFE. I have not had acid reflux at all since I’ve started drinking this tea. I even tested it by taking a break from drinking this tea and the acid reflux instantly comes back.


If you’re struggling with any of these problems then I’m glad you found us! Our matcha contains the perfect balance of caffeine & L-Theanine, which provides a sustained energy boost and increased focus that can help with productivity (but won’t give you the jitters or caffeine crash of coffee). It’s packed with amino acids and 137x the antioxidants of brewed green tea to support a healthy metabolism, healthy skin, teeth, and bones, and fight against age-related disease.

Rooibos or 'red bush' from South Africa is found to be a very potent variety of red tea prepared from the leaves of the herb Aspalathus linearis. Indigenous to the Cape of Good Hope region of South Africa, Rooibos is the only red tea that undergoes a fermentation process similar to black tea. Fermentation turns the green leaves into a garnet colour and lends a very sweet flavor. Rooibos endowed with a very high magnesium ('Nature's tranquilizer') component, acts as a natural adaptogen i.e., that which helps the body adapt to stress.


Although research on the specific health benefits of matcha is limited, some studies suggest that regular consumption of green tea, in general, may help protect against certain health conditions. For instance, green tea appears to prevent age-related cognitive impairment, reduce LDL cholesterol, and reduce the risk of osteoporosis and other conditions such as prostate cancer.

Shade grown: All matcha is made from shade-grown tea leaves—a labor-intensive process where tea bushes are protected from the sun and light is filtered to the bushes in a very controlled manor. Shading boosts the chlorophyll production in the plant, giving the leaves a rich green color. The lack of sun reduces the plant’s photosynthesis of the leaves, which in turn alters the naturally occurring levels of caffeine, flavanols, sugars, antioxidants, and theanine. By controlling the sun exposure, tea producers can significantly alter the chemical make-up and flavor of the final tea leaves.
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