Matcha, the focal point of the Japanese Tea Ceremony, is a fine powder made by grinding green tea leaves. Only the finest, young, shade-grown gyokuro tea leaves are used to create matcha. The leaves are plucked and laid out flat to dry. Veins are removed and the leaves, now called tencha, are carefully ground in granite mills until they become the precious powder. Easy preparation is achieved by placing 1 teaspoon of matcha per cup (or to taste) in a cup, adding a few drops of hot water (160-180F) and stirring with a spoon until a paste forms. Add the rest of the water and stir.
Usucha, or thin tea, is prepared with approximately 1.75 grams (amounting to 1.5 heaping chashaku scoop, or about half a teaspoon) of matcha and approximately 75 ml (2.5 oz) of hot water per serving, which can be whisked to produce froth or not, according to the drinker's preference (or to the traditions of the particular school of tea). Usucha creates a lighter and slightly more bitter tea.

Most importantly, EGCg and other catechins counteract the effects of free radicals from the likes of pollution, UV rays, radiation, and chemicals, which can lead to cell and DNA damage. Since over 60% of the catechins in matcha are actually EGCg, a daily matcha regimen can help restore and preserve the body’s integral well-being and balance. Read more on our Change The Odds Page.
Furthermore, green tea also contains amino acids such as theanine, butyric acid, and lignin; xanthine alkaloids such as adenine, dimethylxanthine, theobromine, theophylline, and xanthine; pectin (also found in fruits); saccharides (sugar), chlorophyll, and triterpene saponins. Vitamins, like vitamin A, B1, B2, B3, C, and E are also found in green tea. After that impressive list, perhaps you can begin to understand how packed green tea is with nutrients and beneficial components.
If you’re not sure if matcha will become a daily ritual, editor at large Christine Muhlke recommends buying a tin within the $14 to $18 range (save the under $10 matcha for baking and the over $30 for when you’re ready to commit). Some of Muhlke’s favorite brands are Chalait, Panatea, Matchaful, Kettl, and CAP Beauty, and Ippodo (seasonal releases are available at their Manhattan storefront on East 39th Street).
It depends not only on the processing method the tea producers use, but also on the cultivation practices the tea growers use. What time of year is the tea plucked? How is the plant pruned? What parts of the plant are plucked? Are the plants treated with chemicals or are they organically grown? What kind of heat is applied to the tea leaves to stop oxidation? How are the tea leaves shaped, rolled and dried? Are the leaves left whole or cut in smaller pieces?
Rooibos is being heavily hyped by producers and distributors as a new health beverage. Unlike true “tea,” it is caffeine-free and low in tannins. It contains minimal amounts of calcium, potassium, iron, zinc, magnesium and much less fluoride than found in real teas. Studies have shown that Rooibos does contain antioxidants and therefore might have some of the health benefits of green tea, but very little research has confirmed this. I found only 17 scientific studies of Rooibos compared to more than 1,000 on green tea. So far, none suggest that Rooibos is the health equivalent of green tea.
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One thing to watch out for in detox teas, though, is a common ingredient—and herbal laxative—senna. “One part of detoxing is the cleansing of the intestines, and senna aids this process,” he explains. While it can be helpful as a night-time drink short-term, taking senna for too long can cause vomiting, diarrhea, electrolyte imbalance, and dehydration. If you feel stopped up, incorporate a senna tea for a few nights (Villacorta recommends Traditional Medicinals Organic Smooth Move). But stick to senna-free varieties for your habitual cup. 

I am not a tea drinker.....BUT this is the Best Tea I have ever had, ever! It does not need sugar or milk but I'm sure you could add these items if you preferred. I will definitely be getting more of this tea. Please, do not ever change this tea. It is perfect as it is now. Remember I am not a tea drinker but this tea has made me one. Thank you for Rooibos tea! 

I LOVE this matcha. I've tried the real Japanese matcha before (it was quite expensive) so I know the basic qualities of matcha powder. Let me tell you, this matcha is really good. It smells good with a vibrant green color as a matcha should be, and tastes good! Also, the bonus ebook is an interesting and helpful source for new recipes (I've never thought of putting matcha into pizza as a spice...).
Unlike traditional green tea, matcha preparation involves covering the tea plants with shade cloths before they’re harvested. This triggers the growth of leaves with better flavor and texture, which are hand selected, steamed briefly to stop fermentation, then dried and aged in cold storage, which deepens the flavor. The dried leaves are then stone-ground into a fine powder. 

facilitates the burning of body fat. Green tea promotes the body’s ability to burn fat through thermogenesis and fat oxidation. A study published in The American Journal of Clinical Nutrition found the combination of polyphenols and caffeine from an extract of green tea resulted in a “significant increase” of energy expenditure compared to placebo.

In 1772, Swedish naturalist Carl Thunberg noted, "the country people made tea" from a plant related to rooibos or redbush. Traditionally, the local people would climb the mountains and cut the fine, needle-like leaves from wild rooibos plants.[citation needed] They then rolled the bunches of leaves into hessian bags and brought them down the steep slopes using donkeys. The leaves were then chopped with axes and bruised with hammers, before being left to dry in the sun.
One thing to watch out for in detox teas, though, is a common ingredient—and herbal laxative—senna. “One part of detoxing is the cleansing of the intestines, and senna aids this process,” he explains. While it can be helpful as a night-time drink short-term, taking senna for too long can cause vomiting, diarrhea, electrolyte imbalance, and dehydration. If you feel stopped up, incorporate a senna tea for a few nights (Villacorta recommends Traditional Medicinals Organic Smooth Move). But stick to senna-free varieties for your habitual cup.
• One Chinese study found that men who drank more than three cups of tea a day reduced their risk of prostate cancer by 70 percent. In another study funded by the National Institute of Health, 79 men with prostate cancer were told to either drink 6 cups of green tea a day or 6 cups of water. After 3 to 8 weeks, the levels of prostate-specific antigen, a protein that may indicate cancer, were lower in the men who drank green tea than those who drank water. An indicator of inflammation, nuclear factor-kappaB, linked to cancer growth, was also lower in the men who drank the green tea.
University of Hong Kong researchers published a study in the August, 2009 Journal of Agricultural and Food Chemistry concerning green tea and bone health. When the bone cells of rats were exposed to green tea catechins, EGC in particular stimulated an enzyme that promotes bone growth by 79 percent. The catechins also increased bone mineralization and weakened the activity of cells that reabsorb bone rather than form it. (10)
The Alzheimer's Society commented that "this study adds to previous research that suggests green tea might help to reduce the risk of Alzheimer's disease. However, the researchers used a far higher dose of the active green tea chemical than would ever be found in the human body. More research is needed to see whether green tea is protective at a much lower dose, and to understand the mechanism involved."
All that being said, it should come as no surprise that I fell victim to the active marketing campaigns of one of the year’s biggest trends: fitness teas. You know what I’m talking about: stars and influencers like Kylie Jenner, Catherine Giudici Lowe, and Vanessa Hudgens are touting the successes of their respective experiences with fitness teas. These teas (by various brands) claim to eliminate bloat, cleanse your insides, and detoxify your organs. They claim to help you lose weight and curb cravings. Seriously? I thought as I scrolled through ad after ad. Sign. Me. Up.
Others credit various Buddhists in the 500s BC and subsequent centuries for the discovery of tea. Buddhists would travel between India and China spreading their religion, culture and ritual of tea. Buddhist monks grew, harvested and produced tea much like their Catholic counterparts in European monasteries did with grapes and wine. The monks’ habit of tea drinking for physical refreshment, to aid meditation and as a substitute for alcohol developed into a spiritual and social practice that spread across China.
Basic green and black teas are rich in antioxidants (and matcha green tea is more than 100 times higher in one powerful antioxidant)—the secret behind boosting your natural cleansing process. “Antioxidants work to reduce the oxidative stress and free radicals in our body, too much of which can cause chronic inflammation and even mutate our DNA strains, leading to cancer and other chronic diseases,” says Villacorta.

Matcha tea powder is ground from fine Japanese green tea leaves. It is the star of the centuries-old Japanese tea ceremony, and its pleasant taste and health benefits make it a favorite of many tea-lovers today. Organic matcha green tea powder is whisked in a bowl with hot water to create a frothy, bright green, nourishing beverage. Once prepared, it is then immediately consumed in its entirety. It’s important to know where to buy the best quality Japanese matcha powder and tea bags. We take great pride in offering only top-quality matcha tea powder for your drinking pleasure.
Tea seeds were first brought to Japan in the early 9th century by the Buddhist monks Saicho and Kukai. During the Heian period (794–1185), Emperor Saga introduced the practice of drinking tea to the imperial family. The Zen Buddhist priest Eisai (1141–1215), founder of the Rinzai school of Buddhism, brought tea seeds from China to plant in various places in Japan. Eisai advocated that all people, not just Buddhist monks and the elite, drink tea for its health benefits.[50]

If you’re not sure if matcha will become a daily ritual, editor at large Christine Muhlke recommends buying a tin within the $14 to $18 range (save the under $10 matcha for baking and the over $30 for when you’re ready to commit). Some of Muhlke’s favorite brands are Chalait, Panatea, Matchaful, Kettl, and CAP Beauty, and Ippodo (seasonal releases are available at their Manhattan storefront on East 39th Street).


“Specific detox teas offer added benefits in the additional ingredients,” says Villacorta. Herbs like lemongrass, ginger, dandelion, and milk thistle all contain properties said to support a healthy liver, one of those organs in charge of your natural detoxifying process. Ginger has also been proven to alleviate oxidative stress within the liver, which indirectly helps the organ perform its cleaning task more efficiently, he says.

Scientists at Tufts University compared the “ORAC” (Oxygen Radical Absorbance Capacity, a measurement of the total antioxidant power of foods and other chemical substances) of black and green tea and 22 fruits and vegetables, and found green tea brewed for five minutes outranked even so-called superfoods on the produce list. And EGCC, a catechin found in tea (and shows highest levels in green tea) has been shown to protect the DNA in cells from cancer-inducing changes. Antioxidants are essential for neutralizing and removing free radicals found in the bloodstream that can damage cells and cause disease. This antioxidant ability may be why one benefit of green tea is it’s believed to play a role in cancer prevention. Next, find out more health benefits of drinking any type of tea.


Matcha helps prevent cancer due to the presence of EGCG which has chemopreventive properties. Multiple studies have shown that polyphenols present in this tea prevent the proliferation of malignant cancerous cells, and promotes induction of apoptosis. It also assists in reducing the risk of developing various cancers including bladder, colorectal, breast and prostate cancer.

“Red tea” is the name the Chinese use for what we in the west call “black tea.” All true tea comes from the same plant, Camellia sinensis. The differences between types of tea result from different methods of processing the leaves. For green tea, the tea leaves are steamed, rolled and dried, a method that preserves the content of polyphenols, antioxidant compounds that confer the well-known health benefits of tea. For black tea, the leaves undergo a process of oxidation that changes the color and flavor and reduces the content of polyphenols. Oolong is intermediate between green and black tea – in color, flavor and polyphenol content.

One of the biggest buzz words in nutrition, antioxidants are naturally occurring chemical compounds that prevent aging and chronic diseases. Nowadays, a variety of fruits and vegetables are lauded for their antioxidant properties, leading to a host of products with all kinds of claims. But matcha is unparalleled in comparison. Firstly, matcha is packed with exponentially more antioxidants according to the latest innovation in antioxidant research.


Rooibos tea or red tea is an herbal beverage, with medicinal properties, that is acquired from the Aspalathus linearis bush plant found in South Africa. According to the South African Rooibos Council, rooibos is not a true tea, but an herb. The fermented tea is red in color. The health benefits of red rooibos tea are abundant. It is popular due to its great taste and unique color that comes along with health benefits.
All commercial tea produced in Japan today is green tea,[54] though for a brief period black tea was also produced in the late 19th and early 20th centuries. Japanese tea production is heavily mechanized, and is characterized by the use of modern technology and processes to improve yields and reduce labor. Because of the high cost of labor in Japan, only the highest quality teas are plucked and processed by hand in the traditional fashion.[55]

Another big draw health benefit-wise is that matcha, like green tea, is loaded with antioxidants. A study, published in 2014, found the plant also had antimicrobial properties, particularly the four types of catechins (antioxidant properties flavonoids) it contains, against a few different types of microorganisms. Yet another study, published in Nature, proved that catechins inhibit the growth of a bacteria called Fusobacterium nucleatum — the bacteria that causes cavities and periodontal disease.
2. Enables digestion: Red tea is caffeine-free and also free of tannins. This element is present in other teas and is known to cause digestive issues among many people. Red tea is a storehouse of antispasmodic elements, preventing diarrhea and gastric issues. It has no oxalic acid, this makes it suitable for those who are prone to developing kidney stones.
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