Matcha is made from shade-grown tea leaves that also are used to make gyokuro. The preparation of matcha starts several weeks before harvest and may last up to 20 days, when the tea bushes are covered to prevent direct sunlight.[5][better source needed] This slows down growth, stimulates an increase in chlorophyll levels, turns the leaves a darker shade of green, and causes the production of amino acids, in particular theanine. Only the finest tea buds are hand-picked. After harvesting, if the leaves are rolled up before drying as in the production of sencha, the result will be gyokuro (jade dew) tea. If the leaves are laid out flat to dry, however, they will crumble somewhat and become known as tencha (碾茶). Then, tencha may be de-veined, de-stemmed, and stone-ground to the fine, bright green, talc-like powder known as matcha.[6][better source needed]
All that being said, it should come as no surprise that I fell victim to the active marketing campaigns of one of the year’s biggest trends: fitness teas. You know what I’m talking about: stars and influencers like Kylie Jenner, Catherine Giudici Lowe, and Vanessa Hudgens are touting the successes of their respective experiences with fitness teas. These teas (by various brands) claim to eliminate bloat, cleanse your insides, and detoxify your organs. They claim to help you lose weight and curb cravings. Seriously? I thought as I scrolled through ad after ad. Sign. Me. Up.
Houjicha: Also spelled as “Hojicha”, this is not a pure or absolute green tea. Rather, it is a mixture of green tea and powdered roasted cereals such as wheat, barley, or rice. The quality and price of this variety depend upon the percentage or ratio of green tea to cereal content. The better ones, which have more green tea in them, are more expensive and have a greener look when brewed; on the other hand, those with higher grain contents yield a golden brown color and are cheaper.
According to a report published in the Journal of the American College of Nutrition, “Tea is the most consumed drink in the world after water.” (2) What is green tea good for? According to dozens of studies, regularly drinking green tea may reduce your risk of developing heart disease or Alzheimer’s, help you maintain better bone mineral density, ward off eye diseases that affect vision in older age, prevent strokes, and even extend your life.
Use it as a natural food coloring in cake batter and icings, or make a less-sweet snickerdoodle by rolling the cookies in matcha-sugar. Infuse it into milk or coconut milk before you make ice cream, or incorporate it into a citrusy dry-rub for salmon or tuna. Sprinkle matcha over poached eggs to intensify their savoriness, or cream butter with matcha and granulated sugar, then spread it over toasted brioche. Or shake ½ teaspoon into a lemony, herbal cocktail.
I am not a tea drinker.....BUT this is the Best Tea I have ever had, ever! It does not need sugar or milk but I'm sure you could add these items if you preferred. I will definitely be getting more of this tea. Please, do not ever change this tea. It is perfect as it is now. Remember I am not a tea drinker but this tea has made me one. Thank you for Rooibos tea!
The South African Department of Trade and Industry issued final rules on 6 September 2013 that protects and restricts the use of the names "rooibos", "red bush", "rooibostee", "rooibos tea", "rooitee" and "rooibosch" in that country, so that the name cannot be used for things not derived from the Aspalathus linearis plant. It also provides guidance and restrictions for how products which include Rooibos, and in what measures, should use the name "rooibos" in their branding.[14]
Since green tea is less oxidized than its black tea cousin, it is technically fresher and more delicate, so it should be consumed more quickly for maximum flavor. Green tea is best consumed within six months to a year of purchase. You should also take care to store your green tea in a cool, dark place, away from light, oxygen, moisture and fragrant pantry companions like coffee or spices.
The leaves are used to make a herbal tea that is called by the names: rooibos, bush tea (especially in Southern Africa), or redbush tea (predominantly in Great Britain). The tea has been popular in Southern Africa for generations, but is now consumed in many countries worldwide. It is sometimes spelled rooibosch in accordance with the original Dutch. The tea has a taste and color somewhat similar to hibiscus tea, or an earthy flavor like yerba mate.

According to science, matcha is something of a miracle supplement. For one, it makes you feel good. One recent study examined the effects of the phytochemicals in green tea on mood and cognition. The combo of caffeine (present in most green teas) and L-theanine, an amino acid found in some teas, were found to “improve performance in attention-switching tasks and alertness, but to a lesser extent than caffeine alone,” partly because of how L-theanine chills you out.
One of the key components in Matcha is the amino acid L-theanine, which is found almost exclusively in shade-grown green teas like Matcha. When L-theanine is combined with the natural caffeine in tea, it metabolizes more slowly, releasing the caffeine over a longer period of time and providing a stable three to six hour long energy boost (versus coffee caffeine at an hour to an hour and a half).

Those magical catechins also have tons of potential in helping people with heart issues. “Catechins present in green tea have the ability to prevent atherosclerosis, hypertension, endothelial dysfunction, ischemic heart diseases, cardiomyopathy, cardiac hypertrophy and congestive heart failure by decreasing oxidative stress, preventing inflammatory events, reducing platelet aggregation and halting the proliferation of vascular smooth muscle cells,” explains the author of the study, published in the Chinese Journal of Natural Medicines.
Grown under shade for three weeks prior to plucking, gyokuro is one of the most exclusive varieties of tea produced in Japan.[60] The shading technique imparts a sweeter flavor, and produces a particularly rich color thanks to the higher amounts of chlorophyll in the shaded leaf. Gyokuro tea is associated with the Uji region, the first tea-growing region in Japan. It is often made using smaller-leaf cultivars of the tea plant.[61]
Rooibos is especially rich in the super-antioxidant compound quercetin. A titan among the antioxidants, quercetin imparts benefits to the heart, helps to reduce the risk of various types of cancers, fights viruses and is significantly anti-inflammatory. Inflammation is part of all known chronic degenerative diseases. The anti-inflammatory activity of quercetin means that it helps to reduce the risk of many types of health disorders.

We believe that if you’re going to do something, you should do it right. That mentality took us around the world in search of the best Matcha. We eventually landed in Japan, where we found some of the brightest green powder we had ever seen. Japan has warm weather, and receives plenty of sunlight and rain — all of which make it an ideal climate in which to grow leaves.
Most importantly, EGCg and other catechins counteract the effects of free radicals from the likes of pollution, UV rays, radiation, and chemicals, which can lead to cell and DNA damage. Since over 60% of the catechins in matcha are actually EGCg, a daily matcha regimen can help restore and preserve the body’s integral well-being and balance. Read more on our Change The Odds Page.
Basically, tea time may not be for you. I know we all want “quick results,” but instead a gradual change in diet is best. Since my last tea scare, I’ve actually gotten accustomed to simply eating better. Stuff like eliminating dairy has helped with my “fupa” (lower belly pudge), and overall bloat. Limiting my red meat intake has also helped. Leaner meats like turkey, chicken breast and egg whites have helped me keep inches off and feel more energized.
Neither red nor black tea is to be confused with Rooibos, often called “Red Bush Tea” or “Rea Tea” for short. Rooibos (Aspalathus linearis) is a South African plant that is a member of the legume family and is not related to the tea plant (Camellia sinensis). Rooibos has a very different taste and feel than red (or black!) tea, it is much sweeter and lighter than black tea, although it is often mixed with sugar and cream or a lemon as you might find heavy black tea drinking countries such as England or the United States.
Believe it or not, green tea also helps people lose weight by enhancing the rate of metabolism, thereby promoting a faster consumption of the fat storage of the body. Recently, green tea has replaced many other beverages as it helps in weight loss. Drink a cup or two of green tea every morning and you are bound to lose a few pounds of excess weight over a week or so.
Rooibos tea is anti-inflammatory in nature, which means that it reduces blood pressure and scavenges free radicals like other antioxidants. Quercetin, another powerful antioxidant found in rooibos tea, has been linked to preventing a wide variety of heart conditions. It promotes an increase in HDL cholesterol (good cholesterol) and inhibits the LDL cholesterol (bad cholesterol) from binding to the walls of arteries and blood vessels.
A University of Miami study found that even a mild dose of green tea’s antimicrobial and antioxidant compounds erased almost two-thirds of pimples from people with mild to moderate acne when used twice daily for six weeks. To benefit, make a cup of green tea, let cool, and use as a face wash, or lay the tea bag directly on the skin to act as a compress for particularly bad pimples. For oily skin, mix peppermint tea with the green tea for an oil-blasting wash. Check out more teas that also work as acne home remedies.

"Tea is a good source of compounds known as catechins and epicatechins, which are thought to be responsible for tea's beneficial health effects," says Dr. Howard Sesso, associate professor of medicine at Harvard Medical School and associate epidemiologist at Brigham and Women's Hospital. These compounds belong to a group of plant chemicals called flavonoids. Research suggests that flavonoids help quell inflammation, and that in turn may reduce plaque buildup inside arteries. Green tea has slightly higher amounts of these chemicals than black tea. Both black and green teas also contain modest amounts of caffeine, ranging from about 20 to 45 milligrams per 8-ounce cup. That's roughly half the amount of caffeine in the same amount of coffee.
Because matcha preparation uses ground tea leaves that cannot be removed after steeping, the caffeine content in a cup of matcha is much higher than that of a cup of tea prepared using tea bags or leaves. However, the exact caffeine content may vary depending on the ratio of water to matcha powder used. Matcha contains less than half the amount of caffeine per cup than in a similar-sized cup of coffee.
According to a study published in the journal Chinese Medicine, many of the beneficial biological effects of flavonoids on heart health seem to be due to cell-signaling effects that lower inflammation. (6) Not only do flavonoids have anti-inflammatory capabilities, but they’re also antithrombogenic, antidiabetic, anticancer and neuroprotective compounds.
Sometimes given to babies suffering from colic, rooibos is known for anti-spasmodic activity. A growing body of evidence suggests that the health benefits of rooibos may be quite broad, including evidence that the antioxidants in the tea may reduce the risk of heart disease, and may inhibit some parameters of aging. Rooibos even shows use as a cosmetic ingredient for soothing, protecting and repairing skin.
Other Risks: Long-term consumption, in excessive quantities, may give rise to problems such as insomnia, restlessness, annoyance, irritability, headaches, hypertension, abnormal heartbeat, loss of appetite, spasms, constipation, and acute addiction to caffeine. Many times, people who are addicted to caffeine do not feel normal without the substance and suffer from acute constipation, irritation, and lack of concentration in the absence of green tea.
This tea is a rich source of antispasmodic agents, which can ease severe stomach cramps and abdominal pains. This is mainly due to the activation of K+ (potassium) ions in the body without antagonizing the activities of calcium, according to a report published in the Basic & Clinical Pharmacology & Toxicology. This can reduce the presence of hyperactivity in the gastrointestinal tract, thus preventing diarrhea and other intestinal issues.
Koicha, or thick tea, requires significantly more matcha (usually about doubling the powder and halving the water): approximately 3.75 grams (amounting to 3 heaping chashaku scoops, or about one teaspoon) of matcha and approximately 40 ml (1.3 oz) of hot water per serving, or as many as six teaspoons to 3/4 cup of water. Because the resulting mixture is significantly thicker (with a similar consistency to liquid honey), blending it requires a slower, stirring motion that does not produce foam. Koicha is normally made with more expensive matcha from older tea trees (exceeding thirty years) and, thus, produces a milder and sweeter tea than usucha; it is served almost exclusively as part of Japanese tea ceremonies.
*Results may vary depending, in part, on starting point, motivation, and commitment. Exercise and proper diet are necessary to achieve and maintain healthy weight loss. For questions regarding use of any meal replacement product or supplement, consult your physician. In addition, always consult your physician before beginning any weight loss program because a change in diet or exercise may affect certain medical conditions or the use of medications. If you experience any difficulty with use of any 310 Nutrition product, stop and immediately consult your physician. Participants may have used more than one 310 Nutrition product to achieve their results. None of the before/after consumer testimonials featured on this website were paid or remunerated in any fashion.

Wouldn’t you love a safe and effective way to get long-lasting energy so you can be more productive at work and still have energy for the things you love to do? How about having increased fitness endurance so you can power through your afternoon workouts? Are you looking for a natural and safe supplement that will help you feel and look your best, and finally reach your fitness goals?


Matcha, the focal point of the Japanese Tea Ceremony, is a fine powder made by grinding green tea leaves. Only the finest, young, shade-grown gyokuro tea leaves are used to create matcha. The leaves are plucked and laid out flat to dry. Veins are removed and the leaves, now called tencha, are carefully ground in granite mills until they become the precious powder. Easy preparation is achieved by placing 1 teaspoon of matcha per cup (or to taste) in a cup, adding a few drops of hot water (160-180F) and stirring with a spoon until a paste forms. Add the rest of the water and stir.
Forsythia fruit is the dried seed pod of Forsythia suspensa, a lovely bright yellow flowering bush that is among the first spring blooms in many northern climates. Native to China, forsythia fruit is used in Traditional Chinese Medicine (TCM) for detoxifying. Because of its detoxifying qualities, forsythia fruit often finds its way into TCM formulas to support the kidneys and skin.
4 stars, this shipped really fast and was delivered today. So since its my first day of trying this i have no odea on the results itll have if any but I'm impressed with the taste. The smell qas a bit strong so I thought it was going to be bitter but nope its DELICIOUS :) i dont have to put honey in it either (and I usually do to help block strong flavors)
In January 2015, we wrote about the rapid rise of matcha on the American beverage landscape and posed the question, “Have we reached maximum matcha saturation?” Three years later, we're living amid matcha croissants, matcha custard pie, matcha face masks, matcha lifestyle guides and $50 cups of matcha itself. Clearly, the answer was "No." But what is this powder we're whisking into green lattes, baking into doughnuts, blending into smoothies, and adding to our fish fillets?
Although research on the specific health benefits of matcha is limited, some studies suggest that regular consumption of green tea, in general, may help protect against certain health conditions. For instance, green tea appears to prevent age-related cognitive impairment, reduce LDL cholesterol, and reduce the risk of osteoporosis and other conditions such as prostate cancer.
One thing to watch out for in detox teas, though, is a common ingredient—and herbal laxative—senna. “One part of detoxing is the cleansing of the intestines, and senna aids this process,” he explains. While it can be helpful as a night-time drink short-term, taking senna for too long can cause vomiting, diarrhea, electrolyte imbalance, and dehydration. If you feel stopped up, incorporate a senna tea for a few nights (Villacorta recommends Traditional Medicinals Organic Smooth Move). But stick to senna-free varieties for your habitual cup.
I was recently diagnosed with cancer and the type I have affects my hormones and caused my weight to actually increase. My mother told me about a report she read on dandelion root tea and it's healing effects for cancer patients so I picked up a box of this at the grocery store. I've been drinking it for about a month now, 2 to 5 cups a day (no sugar) and I can see my symptoms improving. It also helped with the weight issue. I've dropped 16 pounds since I started drinking it. Getting the product from subscribe and save costs me about half of what the grocery store charges. I plan on drinking this very tea for the rest of my life. Definitely helps your body.

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Green Tea improves your skin complexion and makes your skin healthy. The antioxidants in green tea neutralize free radicals in the skin and fight signs of aging (sagging, sun damage, and wrinkles) (3) while also reducing swelling and puffiness* (4). Create an easy Tenzo Matcha face mask with 1 tbsp Matcha, 1oz honey, and 2oz water. Apply to your skin once or twice a week for the benefits :)

On this episode of Consumed, host and Eater Drinks editor Kat Odell looks into the matcha production process — how it differs from that of more traditional steeped green tea, and how two of New York's noted matcha purveyors (Ippodo Tea Company and Matchabar) are working with the product today. Watch the video above for a lesson in powdered green tea; if your interest is piqued, check this map for the best places to drink matcha across the country, and these recipes for making iced matcha drinks at home, perfect for the summer.

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