All commercial tea produced in Japan today is green tea,[54] though for a brief period black tea was also produced in the late 19th and early 20th centuries. Japanese tea production is heavily mechanized, and is characterized by the use of modern technology and processes to improve yields and reduce labor. Because of the high cost of labor in Japan, only the highest quality teas are plucked and processed by hand in the traditional fashion.[55]
Matcha is a type of green tea made by taking young tea leaves and grinding them into a bright green powder. The powder is then whisked with hot water. This is different from regular green tea, where the leaves are infused in water, then removed. Drinking brewed green tea “is a bit like boiling spinach, throwing away the spinach and just drinking the water,” says Louise Cheadle, co-author of The Book of Matcha and co-owner of the tea company teapigs. “You will get some of the nutrients, but you’re throwing away the best bit.” With matcha, you’re drinking the whole tea leaves.
Day 1: So you’re supposed to drink your tea first thing in the morning (or before a workout), but I didn’t receive my package until after arriving home for the day (in the early evening). Since I am a slave to my own desire for instant gratification, I said “Screw the rules!” and made my first cup right then and there. Immediate observation: It’s actually pretty delicious. I don’t consider myself a tea connoisseur by any means, so I was pleasantly surprised. I didn’t think it needed the recommended addition of honey.

In 2004, scientists at the University of Newcastle studied the effects of black and green tea on Alzheimer’s disease. In laboratory studies, both teas prevented the breakdown of acetylcholine, the neurotransmitter strongly linked with memory. The teas also inhibited enzymes known as BuChE and beta-secretase. These enzymes are found in protein deposits found in the brain of Alzheimer’s patients. (7)


Because matcha preparation uses ground tea leaves that cannot be removed after steeping, the caffeine content in a cup of matcha is much higher than that of a cup of tea prepared using tea bags or leaves. However, the exact caffeine content may vary depending on the ratio of water to matcha powder used. Matcha contains less than half the amount of caffeine per cup than in a similar-sized cup of coffee.
For centuries, burdock has been used therapeutically in parts of Asia, Europe, and North America. A known diuretic, it stimulates digestion and can be used to treat kidney and liver ailments. Research has shown that compounds in the root contain antidiabetic and antioxidant qualities, and it also helps to promote blood circulation on the skin’s surface, which improves skin texture and helps to prevent eczema.
The polyphenols in green tea, especially EGCG, have been shown to have a particularly powerful effect in supporting skin cells and cellular DNA in the presence of UV radiation from sunlight. May different clinical studies have shown EGCG to help skin defend against UVA and UVB rays. And because these polyphenols can accumulate in the skin, regularly drinking green tea or taking a green tea supplement with EGCG can act as all-day supplemental protection.
The preparation of matcha is the focus of Japanese tea ceremonies, and it has long been associated with Zen. This is likely one reason it’s becoming so popular, as meditation is becoming more and more mainstream. Because I’m blown away by the research on the health and weight loss benefits of mindfulness meditation, I included an entire chapter about this practice in my new book Slim Down Now, and recorded a five-minute guided meditation video on my website (click on the word mindful, top right to view).

Zen Buddhism and the Chinese methods of preparing powdered tea were brought to Japan in 1191 by the monk Eisai. In Japan it became an important item at Zen monasteries and from the fourteenth through to the sixteenth centuries was highly appreciated by members of the upper echelons of society. Although powdered tea has not been popular in China for some time, there is now a global resurgence in the consumption of Matcha tea, including in China.
The oldest tea producing region in Japan is Uji, located near the former capital of Kyoto.[50] It is thought that seeds sent by Eisai were planted in Uji, becoming the basis of the tea industry there.[51] Today, Japan's most expensive premium teas are still grown in Uji.[52] The largest tea producing area today is Shizuoka Prefecture, which accounts for 40% of total Japanese sencha production.[53][52] Other major tea producing regions include the island of Kyushu and the prefectures of Shiga, Gifu, and Saitama in central Honshu.[52]
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I've been a HUGE fan of matcha for two years now. I used to order matcha water from Starbucks when it used to be 87 cents. (But corporate caught on). If you're like me and Starbucks' $5 drink isn't working for you, but you still crave your matcha this is the closest thing you'll get as far as results go. I'll be honest though, through some investigation, I discovered that Starbucks put some sugar with their matcha. So no, it doesn't taste AS sweet. After a few times though and experimenting, I mix up my matcha with coconut milk and it's just as delicious. I'm also a HUGE caffeine addict. Matcha really, really does give you amazing steady energy throughout the whole day. I tell my friends it's like having all your cells slowly wake up one at a time and your whole body is revitalized. I know I sound like salesperson but that's honestly what it does for me. I used to have 7-8 cups of coffee a day. No exaggeration. I just graduated from grad school. But now I only need my one cup in the morning and it's matcha water for me for the rest of the day. Seriously, if you're looking for clean, no crash, HEALTHY, energy, try this ! You won't be disappointed. It also took me a while to figure out the serving size/ portions. I fill my 32 oz. canteen every morning and put 2-3 scoops and shake it up with ice. Some may like it lighter some may like it a little stronger but that's my regimen.
Rooibos (pronounced ROY-boss) appears to be matching -- and possibly besting -- the health benefits claimed for other more established teas. A favorite among South Africans for years, the beverage is said by some to have 50% more antioxidants than are found in green tea. Antioxidants are the organic substances believed to scavenge "free radicals," the toxic by-product of natural biological processes that can damage cells and lead to cancer.
Rooibos tea is the best herbal tea in the world. I am an avid coffee and black tea drinker who has to give up the caffeine. I have never been an herbal tea fan so my search began for something that would satisfy my taste buds.This is it. Rooibos tea is flavorful, dark in color and is quite satisfying. It has substance and body, unlike most herbal teas I have tried. I went through the process of slowly reducing my caffeine intake over a period of 10 days so as not to suffer from withdrawals. I now am completely off the caffeine and enjoy brewing Rooibos tea in my coffee maker ( which I thoroughly cleansed with a water and vinegar solution.) I like the My Red Tea brand because it is a family oriented and socially conscious brand; 10% of their profits support education in our Rooibos farming communities. They made their first donation to a school for farm-workers in September 2016. They strive to use packaging and processes that have the least impact on the environment. They are very careful to pick suppliers who support their values and care just as much about our world and its inhabitants as they do.
Matcha tea has antioxidants such as catechins – EGCG (epigallocatechin gallate), which detoxifies the body. A research study assessing the antioxidant power of this tea has revealed that as compared to other green teas matcha has the highest amount of EGCG. These antioxidants seek out for the oxygen free radicals and neutralize their harmful effects. Thus, protecting the body from the occurrence of disorders or inflammations associated with the oxidative stress.

It is a natural, organic green tea which has been the heart of the famous Japanese tea ceremony for over 900 years. The Buddhist monks honored matcha tea as the ‘health elixir’ for its potential to heighten the concentration and enhance metabolism. Originating in China in the 9th century, this was used as a drug for curing various ailments. However, its word somehow got elapsed in China. It was only after the Zen Buddhist monks from Japan realized its true potential at the end of the twelfth century, the perfection in the cultivation of these leaves picked up. Matcha is still scarcely grown accounting for just 0.6% of total tea yield.

As an additional benefit, L-Theanine may help memory and learning and ability all the while inhibiting any possible side-effects from caffeine, a natural component of green tea. Therefore, a bowl of matcha promotes concentration and clarity of mind without any of the nervous energy found in coffee. Try matcha as a pick-me-up for the afternoon or anytime you need extra focus.


Sometimes given to babies suffering from colic, rooibos is known for anti-spasmodic activity. A growing body of evidence suggests that the health benefits of rooibos may be quite broad, including evidence that the antioxidants in the tea may reduce the risk of heart disease, and may inhibit some parameters of aging. Rooibos even shows use as a cosmetic ingredient for soothing, protecting and repairing skin.

Instead of being rolled, shaped and dried like traditional green tea leaves, the leaves destined to become Matcha are laid flat to dry. Grinding the leaves into Matcha is a slow process. If the mill stones overheat, the delicate green tea leaves might become damaged, which alters the flavor and taste. For reference, it takes about one hour to grind 30g of Matcha.

Day 3: As I started to make my 5th cup in 3 days, my best friend said, “Ab, I really don’t think you should be drinking so much of this stuff. Why don’t you just stick to the recommended amount?” I responded with “It’s just TEA — what’s the worst that could happen?” On day 3, I learned. I had decided to give up coffee during my 28 days, both as a way to save my sanity and excretory system and as a way to wean myself out of my coffee habit. That was really stupid. By day 3, I was experiencing a horrifying caffeine headache and a rough case of the spins. I was also literally exhausted and finally feeling the ~desired effects~ of the detox (frequent trips to the bathroom, to put it lightly), so I was dealing with an excess of that on top of my other horrible side effects. Do I blame the tea? Not even a little. I blame myself for overindulging in too much of a good thing. From there on out, I decided to follow the rules.
Matcha tea powder is ground from fine Japanese green tea leaves. It is the star of the centuries-old Japanese tea ceremony, and its pleasant taste and health benefits make it a favorite of many tea-lovers today. Organic matcha green tea powder is whisked in a bowl with hot water to create a frothy, bright green, nourishing beverage. Once prepared, it is then immediately consumed in its entirety. It’s important to know where to buy the best quality Japanese matcha powder and tea bags. We take great pride in offering only top-quality matcha tea powder for your drinking pleasure.
Good for mind, body, and spirit, our traditional detox teas are a healthy way to cleanse your system. Experience the benefits of these herbal teas – each one is a recipe for a happy body. A must-try for anyone in search of cleansing, our get clean® - No. 7 Herb Tea for Detoxing has earned rave reviews from Citizens – its all-natural ingredients stimulate the liver and help eliminate toxins.
As everyday impurities find their way into our bodies, we may be left feeling tired or out of balance. Yogi DeTox tea combines time-honored cleansing herbs Burdock and Dandelion with Juniper Berry and an Ayurvedic blend called “trikatu” (Ginger, Black Pepper and Long Pepper), traditionally used to support digestion and circulation. Indian Sarsaparilla, Licorice, Cinnamon, Cardamom and Clove round out this delicious blend for a perfectly spiced tea. As part of an overall wellness program, Yogi DeTox tea helps bring healthy balance from within.*
For centuries, burdock has been used therapeutically in parts of Asia, Europe, and North America. A known diuretic, it stimulates digestion and can be used to treat kidney and liver ailments. Research has shown that compounds in the root contain antidiabetic and antioxidant qualities, and it also helps to promote blood circulation on the skin’s surface, which improves skin texture and helps to prevent eczema.
Instead of being rolled, shaped and dried like traditional green tea leaves, the leaves destined to become Matcha are laid flat to dry. Grinding the leaves into Matcha is a slow process. If the mill stones overheat, the delicate green tea leaves might become damaged, which alters the flavor and taste. For reference, it takes about one hour to grind 30g of Matcha.
Matcha helps prevent cancer due to the presence of EGCG which has chemopreventive properties. Multiple studies have shown that polyphenols present in this tea prevent the proliferation of malignant cancerous cells, and promotes induction of apoptosis. It also assists in reducing the risk of developing various cancers including bladder, colorectal, breast and prostate cancer.

Good for mind, body, and spirit, our traditional detox teas are a healthy way to cleanse your system. Experience the benefits of these herbal teas – each one is a recipe for a happy body. A must-try for anyone in search of cleansing, our get clean® - No. 7 Herb Tea for Detoxing has earned rave reviews from Citizens – its all-natural ingredients stimulate the liver and help eliminate toxins.
Slimming tea: Does it work and is it bad for you? Slimming teas have become increasingly popular in recent years. They aim to suppress the appetite, reduce fat, or boost the metabolism. However, while weight loss may result, this is largely due to fluid loss. The use of these teas remains controversial, and people are encouraged to use other methods of weight loss. Read now
To make green tea, the leaves are quickly steamed or heated to stop oxidation, the chemical process that causes browning. To make black tea, the leaves are crushed, torn, curled, or rolled and allowed to oxidize before being dried. This additional processing step degrades some of the flavonoids. As a result, black tea has slightly lower amounts of flavonoids than green tea.
Matcha (抹茶, Japanese pronunciation pronounced [mat.tɕa], English /ˈmætʃə/[1][i]) is finely ground powder of specially grown and processed green tea leaves. It is special in two aspects of farming and processing: the green tea plants for matcha are shade-grown for about three weeks before harvest and the stems and veins are removed in processing. During shaded growth, the plant Camellia sinensis produces more theanine and caffeine. The powdered form of matcha is consumed differently from tea leaves or tea bags, and is dissolved in a liquid, typically water or milk.
Unsweetened brewed green tea is a zero calorie beverage. The caffeine contained in a cup of tea can vary according to the length of infusing time and the amount of tea infused. In general, green tea contains a relatively small amount of caffeine (approximately 20-45 milligrams per 8 ounce cup), compared with black tea, which contains about 50 milligrams and coffee with 95 milligrams per cup.
Rooibos tea is the best herbal tea in the world. I am an avid coffee and black tea drinker who has to give up the caffeine. I have never been an herbal tea fan so my search began for something that would satisfy my taste buds.This is it. Rooibos tea is flavorful, dark in color and is quite satisfying. It has substance and body, unlike most herbal teas I have tried. I went through the process of slowly reducing my caffeine intake over a period of 10 days so as not to suffer from withdrawals. I now am completely off the caffeine and enjoy brewing Rooibos tea in my coffee maker ( which I thoroughly cleansed with a water and vinegar solution.) I like the My Red Tea brand because it is a family oriented and socially conscious brand; 10% of their profits support education in our Rooibos farming communities. They made their first donation to a school for farm-workers in September 2016. They strive to use packaging and processes that have the least impact on the environment. They are very careful to pick suppliers who support their values and care just as much about our world and its inhabitants as they do.
supports cardiovascular and metabolic health. According to a study published in the Journal of the American College of Nutrition, researchers found subjects consuming five or more cups of green tea per day were less likely to develop hypertension (high blood pressure) and diabetes, or die of cardiovascular disease or stroke. Researchers also found in animal studies that EGCG improved heart health by preventing “overload-induced cardiac hypertrophy” – or thickening of the heart muscles.
A well-known compound found in green tea is called EGCG (which stands for epigallocatechin-3-gallate). EGCG is associated with enhanced metabolic activities that may prevent weight gain or assist with weight maintenance. Some of the ways that EGCG seems to work is by boosting thermogenesis (the body producing heat by using energy) and suppressing appetite, although not every study has found evidence that these effects are substantial.
Just have a cup of hot green tea after some rigorous exercise and you will be ready for a few more sets in no time. Furthermore, it effectively counters muscular pain due to overexertion of muscles. Although green tea isn’t widely consumed due to the presence of energy drinks in the market, if you visit Japan and China, you will see that green tea is the premier beverage used by practitioners of martial arts and various other sports.
So-called "detox" teas have been popular for years, primarily among people who frequent health-food stores, or consult with alternative practitioners. These days, though, they've become big business, and a handful of celebrities are touting their weight-loss benefits on social media. In a way, detox teas have become the liquid version of waist trainers–the before and after results are often dramatic, and their celeb backing generates buzz, but you may be wondering: Do they really work, and are they safe? Before you plunk down your hard-earned money and start sipping, here are five things you should know.
The polyphenols in green tea, which include multiple subcategories of polyphenols like flavonoids and catechins, can reduce the formation of free radicals in the body, protecting cells, molecules, and other structures from damage. One of the most active and powerful antioxidant polyphenols in green tea is epigallocatechin-3-gallate (EGCG). EGCG has been studied to treat a wide variety of diseases and may be one of the main reasons green tea has such powerful medicinal properties. Beyond EGCG, other polyphenol catechins in green tea include catechin, gallocatechin, epicatechin, epigallocatechin, and epicatechin gallate.
Both nutritionists we spoke to agree that drinking tea when you wake up and before bed can help your system rev up and calm down, depending on which variety you choose. If you’re a tea fanatic, work in a few cups throughout the day: Unless you’re sensitive to caffeine, you can probably handle five to seven cups a day without any negative side effects, says Lagano.
Today, an estimated 2.5 million tons of tea leaves are produced each year throughout the world, with 20 percent of that being green tea. Green tea didn’t become popular or widely distributed outside of Asia until about the early 1900s. China, other countries in Asia, countries in North Africa, the United States and Europe currently consume the most green tea worldwide.
Basic green and black teas are rich in antioxidants (and matcha green tea is more than 100 times higher in one powerful antioxidant)—the secret behind boosting your natural cleansing process. “Antioxidants work to reduce the oxidative stress and free radicals in our body, too much of which can cause chronic inflammation and even mutate our DNA strains, leading to cancer and other chronic diseases,” says Villacorta.

For centuries, burdock has been used therapeutically in parts of Asia, Europe, and North America. A known diuretic, it stimulates digestion and can be used to treat kidney and liver ailments. Research has shown that compounds in the root contain antidiabetic and antioxidant qualities, and it also helps to promote blood circulation on the skin’s surface, which improves skin texture and helps to prevent eczema.
*Results may vary depending, in part, on starting point, motivation, and commitment. Exercise and proper diet are necessary to achieve and maintain healthy weight loss. For questions regarding use of any meal replacement product or supplement, consult your physician. In addition, always consult your physician before beginning any weight loss program because a change in diet or exercise may affect certain medical conditions or the use of medications. If you experience any difficulty with use of any 310 Nutrition product, stop and immediately consult your physician. Participants may have used more than one 310 Nutrition product to achieve their results. None of the before/after consumer testimonials featured on this website were paid or remunerated in any fashion.
Green tea is processed and grown in a variety of ways, depending on the type of green tea desired. As a result of these methods, maximum amounts of polyphenols and volatile organic compounds are retained, affecting aroma and taste. The growing conditions can be broken down into two basic types − those grown in the sun and those grown under the shade. The green tea plants are grown in rows that are pruned to produce shoots in a regular manner, and in general are harvested three times per year. The first flush takes place in late April to early May. The second harvest usually takes place from June through July, and the third picking takes place in late July to early August. Sometimes, there will also be a fourth harvest. It is the first flush in the spring that brings the best-quality leaves, with higher prices to match. 

contains antioxidants, including polyphenols such as epigallocatechin gallate (EGCG), which can powerfully quench damaging “free radicals,” metabolic byproducts that are chemically reactive and can damage cells. According to a study published in the European Journal of Clinical Nutrition, the polyphenols found in green tea provide six times the radical-quenching potential of those found in black tea.
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