The polyphenols in green tea, especially EGCG, have been shown to have a particularly powerful effect in supporting skin cells and cellular DNA in the presence of UV radiation from sunlight. May different clinical studies have shown EGCG to help skin defend against UVA and UVB rays. And because these polyphenols can accumulate in the skin, regularly drinking green tea or taking a green tea supplement with EGCG can act as all-day supplemental protection.
African red tea, more commonly called rooibos tea, comes from the South African red bush and is naturally caffeine-free. It can be in the form of either green or red rooibos tea -- but red tea, the fermented variety, is more common. Rooibos is naturally low in calories and is naturally sweet-tasting, making it an ideal replacement for a less healthy, high-sugar drink. Rooibos also has a number of health benefits, including helping you meet your weight-loss goals.
Word of Caution: Despite all of these health benefits of rooibos tea, there can be a downside for some people. Since rooibos is so powerful, it can interfere with treatments for various conditions, including chemotherapy for cancer patients. Also, rooibos has shown estrogenic activities in certain studies, so it might not be a good idea to use if you have hormone-sensitive cancer like breast cancer.
Do you know what the term “cha” means, which is often found in the names of various qualities of green tea such as gyokurocha, sencha, bancha, matcha, and houjicha? It simply means “tea”, and tea is extremely popular all over India as “cha” (in Bengal & adjacent states) and “chai” in other areas. Just some fun facts for you to share with other tea lovers over your next cup of green tea!
According to a report published in the Journal of the American College of Nutrition, “Tea is the most consumed drink in the world after water.” (2) What is green tea good for? According to dozens of studies, regularly drinking green tea may reduce your risk of developing heart disease or Alzheimer’s, help you maintain better bone mineral density, ward off eye diseases that affect vision in older age, prevent strokes, and even extend your life.
Evidence pointing to a boost exists in abundance. But first, let’s clarify what matcha is to begin with — in case you were trapped under something heavy these past few years. It’s basically green tea, derived from the leaves of the Camellia sinensis plant, finely ground. Oxford’s Living Dictionary cites its origins in Japan as a combo of two terms, “from matsu ‘to rub’ + cha ‘tea’, from Chinese (Mandarin dialect) chá (see tea).” Matcha masters House of Matcha say the beverage is steeped in history. “Samurai warriors drank matcha green tea before going into battle because of its energizing properties, and Zen Buddhist monks drank it as a way to flow through meditation while remaining alert,” reads the website.
Unlike traditional green tea, matcha preparation involves covering the tea plants with shade cloths before they’re harvested. This triggers the growth of leaves with better flavor and texture, which are hand selected, steamed briefly to stop fermentation, then dried and aged in cold storage, which deepens the flavor. The dried leaves are then stone-ground into a fine powder.
Matcha is green tea that has been specially grown and processed. Twenty days before harvest, the leaves are shaded from direct sunlight, which amps up the chlorophyll levels (and accounts for that Kermit green color) and increases the production of the amino acid L-Theanine, which is thought to promote relaxation even as the tea gives you a caffeine jolt. The leaves are hand-picked and laid out to dry. Once they are rid of their veins and stems, they’re stone-ground into what is finally matcha.
Red rooibos tea is an excellent thirst quencher and does wonders for athletes, hyperactive children, and those who travel often, whether for pleasure or business. Most people prefer to brew red rooibos loose leaf tea in its natural form without using any sweeteners. For those who simply want a refreshing drink, caffeine-free rooibos tea is an ideal choice.
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Matcha is loaded with a rare and powerful group of natural polyphenol antioxidants called Catechins that work to prevent oxidative damage to cells and reduce your risk of cancer* (1). According to the National Cancer Institute, the catechins in Matcha green tea are so powerful that they may actually reduce the risk of cancer, making Matcha green tea one of the top natural cancer treatment options out there.* (2)
In January 2015, we wrote about the rapid rise of matcha on the American beverage landscape and posed the question, “Have we reached maximum matcha saturation?” Three years later, we're living amid matcha croissants, matcha custard pie, matcha face masks, matcha lifestyle guides and $50 cups of matcha itself. Clearly, the answer was "No." But what is this powder we're whisking into green lattes, baking into doughnuts, blending into smoothies, and adding to our fish fillets?
Most importantly, EGCg and other catechins counteract the effects of free radicals from the likes of pollution, UV rays, radiation, and chemicals, which can lead to cell and DNA damage. Since over 60% of the catechins in matcha are actually EGCg, a daily matcha regimen can help restore and preserve the body’s integral well-being and balance. Read more on our Change The Odds Page. 

Green tea is processed and grown in a variety of ways, depending on the type of green tea desired. As a result of these methods, maximum amounts of polyphenols and volatile organic compounds are retained, affecting aroma and taste. The growing conditions can be broken down into two basic types − those grown in the sun and those grown under the shade. The green tea plants are grown in rows that are pruned to produce shoots in a regular manner, and in general are harvested three times per year. The first flush takes place in late April to early May. The second harvest usually takes place from June through July, and the third picking takes place in late July to early August. Sometimes, there will also be a fourth harvest. It is the first flush in the spring that brings the best-quality leaves, with higher prices to match.
Observational studies found a minor correlation between daily consumption of green tea and a 5% lower risk of death from cardiovascular disease. In a 2015 meta-analysis of such observational studies, an increase in one cup of green tea per day was correlated with slightly lower risk of death from cardiovascular causes.[13] Green tea consumption may be correlated with a reduced risk of stroke.[17][18] Meta-analyses of randomized controlled trials found that green tea consumption for 3–6 months may produce small reductions (about 2–3 mm Hg each) in systolic and diastolic blood pressures.[18][19][20][21] A separate systematic review and meta-analysis of randomized controlled trials found that consumption of 5-6 cups of green tea per day was associated with a small reduction in systolic blood pressure (2 mmHg), but did not lead to a significant difference in diastolic blood pressure.[22]
Drinking green tea or taking green tea supplements decreases the blood concentration of total cholesterol (about 3–7 mg/dL), LDL cholesterol (about 2 mg/dL), and does not affect the concentration of HDL cholesterol or triglycerides.[23][22][26] A 2013 Cochrane meta-analysis of longer-term randomized controlled trials (>3 months duration) concluded that green tea consumption lowers total and LDL cholesterol concentrations in the blood.[23]

^ Jump up to: a b c "Scientific Opinion on the substantiation of health claims related to Camellia sinensis (L.) Kuntze (tea), including catechins in green tea, and improvement of endothelium-dependent vasodilation (ID 1106, 1310), maintenance of normal blood pressure (ID 1310, 2657), maintenance of normal blood glucose concentrations (ID 1108), maintenance of normal blood LDL cholesterol concentrations (ID 2640), protection of the skin from UV-induced (including photo-oxidative) damage (ID 1110, 1119), protection of DNA from oxidative damage (ID 1120, 1121), protection of lipids from oxidative damage (ID 1275), contribution to normal cognitive function (ID 1117, 2812), "cardiovascular system" (ID 2814), "invigoration of the body" (ID 1274, 3280), decreasing potentially pathogenic gastro-intestinal microorganisms (ID 1118), "immune health" (ID 1273) and "mouth" (ID 2813) pursuant to Article 13(1) of Regulation (EC) No 1924/2006". European Food Safety Authority. 8 April 2011. Retrieved 9 November 2014.
Matcha green tea is a high-grade, finely ground, concentrated green tea. It’s been traditionally used in Japanese tea ceremonies for hundreds of years and has recently gained notoriety for its high antioxidant content. When you drink matcha tea, you drink the actual tea leaves, which have been ground up. This allows you to obtain even more nutrients compared to drinking steeped green tea.
The rooibos plant is endemic to a small part of the western coast of the Western Cape province of South Africa. It grows in a symbiotic relationship with local micro-organisms. Scientists speculate that climate change may threaten the future survival of the plant and the R600-million (approximately €43-million in March 2017) rooibos industry. Some claim that increasing temperatures and decreasing rainfall may result in the extinction of the plant within the next century.[15]

Grown under shade for three weeks prior to plucking, gyokuro is one of the most exclusive varieties of tea produced in Japan.[60] The shading technique imparts a sweeter flavor, and produces a particularly rich color thanks to the higher amounts of chlorophyll in the shaded leaf. Gyokuro tea is associated with the Uji region, the first tea-growing region in Japan. It is often made using smaller-leaf cultivars of the tea plant.[61]
If you’re struggling with any of these problems then I’m glad you found us! Our matcha contains the perfect balance of caffeine & L-Theanine, which provides a sustained energy boost and increased focus that can help with productivity (but won’t give you the jitters or caffeine crash of coffee). It’s packed with amino acids and 137x the antioxidants of brewed green tea to support a healthy metabolism, healthy skin, teeth, and bones, and fight against age-related disease.
The detox period lasts for about 30 days, and most companies recommend taking a significant break (around six weeks) between detox sessions if you plan to do it more than once. Many detox tea companies are also quick to note — in small print, of course — that their teas are not suitable meal replacements and are meant to be used in conjunction with healthy eating and regular exercise.
Studies in laboratory animals have found that green tea polyphenols inhibit the growth of esophageal cancer cells (in line with its anti-cancer properties). Other clinical studies have found that green tea offers protection against the development of esophageal cancer, particularly among women. However, one large-scale population-based clinical study found just the opposite: drinking green tea was associated with an increased risk of esophageal cancer, and the stronger and hotter the tea, the greater the risk. It seems that if the water is very hot, it can damage the esophagus and lead to long-term adverse consequences. So just make sure the tea you drink isn’t extremely hot.
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Even organically grown green teas have been shown to contain lead, which is absorbed by the plant from the environment, particularly tea grown in China. When traditional green tea is steeped, about 90% of the lead stays in the leaf, which is discarded. With matcha, since the whole leaf is consumed, you will ingest more lead. One independent group,, which tested teas, estimates that a cup of matcha may contain as much as 30 times more lead than a cup of green tea. Therefore, they recommend drinking no more than one cup daily, and not serving it to children.
• In skin cancer studies, lab animals that were given green tea developed 1/10th as many tumors as animals that were given water. The EGCC in green tea inhibits the production of urokinase, an enzyme that cancer cells need in order to grow. It also seems to stimulate the process of programmed cell death, or apoptosis, in cancer cells. Pair your green tea with these 30 foods that help prevent cancer.
The polyphenols in green tea, especially EGCG, have been shown to have a particularly powerful effect in supporting skin cells and cellular DNA in the presence of UV radiation from sunlight. May different clinical studies have shown EGCG to help skin defend against UVA and UVB rays. And because these polyphenols can accumulate in the skin, regularly drinking green tea or taking a green tea supplement with EGCG can act as all-day supplemental protection.

On this episode of Consumed, host and Eater Drinks editor Kat Odell looks into the matcha production process — how it differs from that of more traditional steeped green tea, and how two of New York's noted matcha purveyors (Ippodo Tea Company and Matchabar) are working with the product today. Watch the video above for a lesson in powdered green tea; if your interest is piqued, check this map for the best places to drink matcha across the country, and these recipes for making iced matcha drinks at home, perfect for the summer.