On this episode of Consumed, host and Eater Drinks editor Kat Odell looks into the matcha production process — how it differs from that of more traditional steeped green tea, and how two of New York's noted matcha purveyors (Ippodo Tea Company and Matchabar) are working with the product today. Watch the video above for a lesson in powdered green tea; if your interest is piqued, check this map for the best places to drink matcha across the country, and these recipes for making iced matcha drinks at home, perfect for the summer.
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Several varieties of green tea exist, which differ substantially based on the variety of C. sinensis used, growing conditions, horticultural methods, production processing, and time of harvest. Although there has been considerable research on the possible health effects of consuming green tea regularly, there is little evidence that drinking green tea has any effects on health.[2]
Green is truly the color of health. Matcha helps to safely cleanse and purge the body of harmful elements. Chlorophyll the element that gives green tea and other plants their signature verdant color is also a powerful detoxifier, helping to eliminate both chemicals and heavy metals from the body. And because matcha is carefully shade-grown, it is substantially richer in chlorophyll than other green teas, making it a superior daily detox.
Several varieties of green tea exist, which differ substantially based on the variety of C. sinensis used, growing conditions, horticultural methods, production processing, and time of harvest. Although there has been considerable research on the possible health effects of consuming green tea regularly, there is little evidence that drinking green tea has any effects on health.[2]
Others credit various Buddhists in the 500s BC and subsequent centuries for the discovery of tea. Buddhists would travel between India and China spreading their religion, culture and ritual of tea. Buddhist monks grew, harvested and produced tea much like their Catholic counterparts in European monasteries did with grapes and wine. The monks’ habit of tea drinking for physical refreshment, to aid meditation and as a substitute for alcohol developed into a spiritual and social practice that spread across China.
It’s important to point out that while it might be very beneficial, drinking green tea alone likely won’t improve your life span or protect you from disease. Research suggests that a combination of lifestyle components account for the health benefits observed in people that drink tea. The problem with many studies that investigate the effects of green tea is that they are population studies rather than controlled clinical studies, according to the Mayo Clinic. In many of these studies, other lifestyle factors and habits besides drinking green tea are not well-controlled, so it’s difficult to draw conclusions. Overall, studies have found a great number of health benefits of green tea, especially as it relates to anti-aging, but the bottom line is that the quality of your overall diet is really what’s most important.
African red tea, more commonly called rooibos tea, comes from the South African red bush and is naturally caffeine-free. It can be in the form of either green or red rooibos tea -- but red tea, the fermented variety, is more common. Rooibos is naturally low in calories and is naturally sweet-tasting, making it an ideal replacement for a less healthy, high-sugar drink. Rooibos also has a number of health benefits, including helping you meet your weight-loss goals.

Beautiful Fall day here in Dallas 😎Getting ready for a walk with the Ellie Girl and my @teamiblends of course. Love taking my tumbler on-the-go. My Alive tea keeps me energized (so I exercise instead of nap! 😉) This is actually Sean’s tumbler but the black is so sleek I stole it for the day… Use my code CGFREE to get a free black tumbler with your purchase of $49.99 when you order #iloveteami #thankyouteami


Use it as a natural food coloring in cake batter and icings, or make a less-sweet snickerdoodle by rolling the cookies in matcha-sugar. Infuse it into milk or coconut milk before you make ice cream, or incorporate it into a citrusy dry-rub for salmon or tuna. Sprinkle matcha over poached eggs to intensify their savoriness, or cream butter with matcha and granulated sugar, then spread it over toasted brioche. Or shake ½ teaspoon into a lemony, herbal cocktail.
One of Japan’s own Zen priests studying in China’s Buddhist monasteries returned to Japan in the early 12th century with tea plant seeds and bushes. The young priest, called Eisai, used his experience in China growing and drinking “beaten tea” to popularize what he called “the way of tea” as a meditation ritual within his community of Japanese Buddhist monks. Eventually, he spread the tea drinking custom throughout the rest of Japan.

It’s become such a fashionable beverage that, last summer, the New York Post ran a story about how Victoria’s Secret models were flocking to Cha Cha Matcha, a hipster spot fluent in the preparation of various matcha-based miracle potions. A search for where to get “matcha” in New York, New York on Yelp yielded some 1400 plus results. Even mass market coffee purveyors like Starbucks have made matcha their mantra, with a vast range of offerings to cash in on the craze.
Matcha tea works wonderfully well in providing a calming effect on the body. L-theanine, a unique amino acid present in this green tea, possesses anti-anxiolytic properties, which assists in boosting alpha waves in the brain. These alpha waves enhance mood, encourage relaxation, induce a profound feeling of mental clarity, and help achieve an alert state of mind.
Like gyokuro, matcha is shaded before plucking. The plucked and processed leaf is called tencha. This product is then ground into a fine powder, which is matcha. Because the tea powder is very perishable, matcha is usually sold in small quantities. It is typically rather expensive.[62] Matcha is the type of tea used in the Japanese tea ceremony. It is prepared by whisking the tea with hot water in a bowl, until the surface is frothy. If the water is too hot, the tea may become overly bitter.[64]
Rooibos is especially rich in the super-antioxidant compound quercetin. A titan among the antioxidants, quercetin imparts benefits to the heart, helps to reduce the risk of various types of cancers, fights viruses and is significantly anti-inflammatory. Inflammation is part of all known chronic degenerative diseases. The anti-inflammatory activity of quercetin means that it helps to reduce the risk of many types of health disorders.
The polyphenols in green tea, especially EGCG, have been shown to have a particularly powerful effect in supporting skin cells and cellular DNA in the presence of UV radiation from sunlight. May different clinical studies have shown EGCG to help skin defend against UVA and UVB rays. And because these polyphenols can accumulate in the skin, regularly drinking green tea or taking a green tea supplement with EGCG can act as all-day supplemental protection.
Studies on green tea’s impact on cancer have been mixed. But green tea is known to aid healthy cells in all stages of growth. There are some clues that green tea may help destroy cancer cells, but that research is still in its early stages, so you shouldn’t count on green tea to prevent cancer. In fact, the National Cancer Institute's web site says it "does not recommend for or against the use of tea to reduce the risk of any type of cancer."
"It's only in the last 10 year that Western science has tried to look at antioxidant activities of tea," says Dave Ringer, PhD, scientific program director at the ACS. "It's a young science. Generally, it is felt that tea can inhibit the initiation of cancer and delay its progression in animal studies. But we don't really have large well-controlled epidemiological studies to look at this yet [in humans], because you need to correct for the effects of other dietary components."
If you do choose to try a tea detox, the most important aspect isn't the kind of healthy tea you choose—it’s what else you eat: “Tea can only be medicinal and detoxifying if your diet isn’t taxing your system, which most American meals are guilty of,” says Lagano. In order to truly detoxify your body, cut processed and fried foods, and up your intake of fruits, vegetables, whole grains, lean proteins, and anti-inflammatory fats like avocados and almonds, says Villacorta. Once your diet is clean and gentle on your body, detoxifying teas can begin to enhance your natural organ function.

Jump up ^ Iswaldi, I; Arráez-Román, D; Rodríguez-Medina, I; Beltrán-Debón, R; Joven, J; Segura-Carretero, A; Fernández-Gutiérrez, A (2011). "Identification of phenolic compounds in aqueous and ethanolic rooibos extracts (Aspalathus linearis) by HPLC-ESI-MS (TOF/IT)". Analytical and Bioanalytical Chemistry. 400 (10): 3643–54. doi:10.1007/s00216-011-4998-z. PMID 21509483.
Based in Las Vegas, Susan Paretts has been writing since 1998. She writes about many subjects including pets, finances, crafts, food, home improvement, shopping and going green. Her articles, short stories and reviews have appeared on City National Bank's website and on The Noseprint. Paretts holds a Master of Professional Writing from the University of Southern California.
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A 2007 study concluded that green tea could hold promise as a new treatment for skin disorders such as psoriasis and dandruff. Researchers studied an animal model for inflammatory skin diseases, often characterized by patches of dry, red, flaky skin caused by the inflammation and overproduction of skin cells. Those treated with green tea showed slower growth of skin cells and the presence of a gene that regulates the cells' life cycles.
contains antioxidants, including polyphenols such as epigallocatechin gallate (EGCG), which can powerfully quench damaging “free radicals,” metabolic byproducts that are chemically reactive and can damage cells. According to a study published in the European Journal of Clinical Nutrition, the polyphenols found in green tea provide six times the radical-quenching potential of those found in black tea.

Matcha green tea powder mixed with cream and sweetened condensed milk yields a creamy, dreamy ice cream that has almost a soft-serve texture to it. The fresh, grassy notes of the matcha balance out the sweetness of the condensed milk. It’s a rich ice cream, so a little goes a long way on a cone for a summertime treat or in a bowl for a classy dinner party dessert.
Just have a cup of hot green tea after some rigorous exercise and you will be ready for a few more sets in no time. Furthermore, it effectively counters muscular pain due to overexertion of muscles. Although green tea isn’t widely consumed due to the presence of energy drinks in the market, if you visit Japan and China, you will see that green tea is the premier beverage used by practitioners of martial arts and various other sports.
Green tea is a longtime treasure of China and Japan that is gaining popularity in America. It’s easy to understand why: the best green tea leaves are heated or steamed right after harvest, preserving their all-natural flavor and resulting in a nourishing beverage containing antioxidants. With about half the caffeine of black tea, you get the health benefits of green tea in every gentle cup. You can buy green teas in either loose-leaf or green tea bags.
Both nutritionists we spoke to agree that drinking tea when you wake up and before bed can help your system rev up and calm down, depending on which variety you choose. If you’re a tea fanatic, work in a few cups throughout the day: Unless you’re sensitive to caffeine, you can probably handle five to seven cups a day without any negative side effects, says Lagano.
Grown under shade for three weeks prior to plucking, gyokuro is one of the most exclusive varieties of tea produced in Japan.[60] The shading technique imparts a sweeter flavor, and produces a particularly rich color thanks to the higher amounts of chlorophyll in the shaded leaf. Gyokuro tea is associated with the Uji region, the first tea-growing region in Japan. It is often made using smaller-leaf cultivars of the tea plant.[61]

Word began to spread and rooibos tea was suddenly being put up against a number of health issues to see what benefits it showers. 50 years later, the world knows all about this powerful little herb! The exact mechanism by which it soothes colic and stomach pain is unknown, but the anti-inflammatory properties of the herb are most likely responsible.


If you’re struggling with any of these problems then I’m glad you found us! Our matcha contains the perfect balance of caffeine & L-Theanine, which provides a sustained energy boost and increased focus that can help with productivity (but won’t give you the jitters or caffeine crash of coffee). It’s packed with amino acids and 137x the antioxidants of brewed green tea to support a healthy metabolism, healthy skin, teeth, and bones, and fight against age-related disease.
Matcha is loaded with a rare and powerful group of natural polyphenol antioxidants called Catechins that work to prevent oxidative damage to cells and reduce your risk of cancer* (1). According to the National Cancer Institute, the catechins in Matcha green tea are so powerful that they may actually reduce the risk of cancer, making Matcha green tea one of the top natural cancer treatment options out there.* (2)

These are some of the many benefits but the reality is one cup of tea a day will not give you all the abundant gains. The jury is out on how many cups are necessary; some say as little as two cups a day while others five cups. If you are thinking of going down this route, you may want to consider taking a green tea supplement instead (it would keep you out of the bathroom).
contains antioxidants, including polyphenols such as epigallocatechin gallate (EGCG), which can powerfully quench damaging “free radicals,” metabolic byproducts that are chemically reactive and can damage cells. According to a study published in the European Journal of Clinical Nutrition, the polyphenols found in green tea provide six times the radical-quenching potential of those found in black tea.
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