According to a report published in the Journal of the American College of Nutrition, “Tea is the most consumed drink in the world after water.” (2) What is green tea good for? According to dozens of studies, regularly drinking green tea may reduce your risk of developing heart disease or Alzheimer’s, help you maintain better bone mineral density, ward off eye diseases that affect vision in older age, prevent strokes, and even extend your life.
^ Jump up to: a b Onakpoya, I; Spencer, E; Heneghan, C; Thompson, M (August 2014). "The effect of green tea on blood pressure and lipid profile: a systematic review and meta-analysis of randomized clinical trials". Nutrition, Metabolism, and Cardiovascular Disease (Systematic Review & Meta-Analysis). 24 (8): 823–36. doi:10.1016/j.numecd.2014.01.016. PMID 24675010.
Matcha green tea in America is consumed in a more casual way, but it’s good to keep in mind the traditional Japanese tea ceremony from which the mindfulness of Matcha has its roots. The idea that every encounter is unique and can never be reproduced is represented by the Japanese saying “ichi-go-ichi-e” (“One time, One meaning”). In terms of drinking Matcha green tea, it means that each particular occasion and experience can never be replicated and, therefore, should be treasured.
^ Jump up to: a b Johnson R, Bryant S, Huntley AL (December 2012). "Green tea and green tea catechin extracts: an overview of the clinical evidence". Maturitas (Review). 73 (4): 280–7. doi:10.1016/j.maturitas.2012.08.008. PMID 22986087. In conclusion, whilst there is a considerable body of evidence for green tea with some of it suggesting a positive effect, it is difficult to be definitive as to its health benefits.
From the 3rd century through the 6th century, green tea was mostly considered a “luxury item” before new techniques for drying and distributing green tea led to more mass production and availability among the public. According to the Teavivre, a tea company, during the time of the Song Dynasty in China (AD 960–1279), “tea drinking had become an integral part of the daily life of all Chinese, in a similar way to how afternoon tea became ingrained in the English culture. The use and production of so-called ‘tribute teas’ — those produced to be presented to the emperor and other high officials — became an important part of royal culture and a source of government taxation.” (16)
All that being said, it should come as no surprise that I fell victim to the active marketing campaigns of one of the year’s biggest trends: fitness teas. You know what I’m talking about: stars and influencers like Kylie Jenner, Catherine Giudici Lowe, and Vanessa Hudgens are touting the successes of their respective experiences with fitness teas. These teas (by various brands) claim to eliminate bloat, cleanse your insides, and detoxify your organs. They claim to help you lose weight and curb cravings. Seriously? I thought as I scrolled through ad after ad. Sign. Me. Up.
Tea culture of Korea was actively suppressed by the Japanese during the Japanese forced occupation period (1910‒1945), and the subsequent Korean War (1950‒1953) made it even harder for the Korean tea tradition to survive. The restoration of the Korean way of tea began in the 1970s, around Dasolsa. Commercial production of green tea in South Korea only began in the 1970s,. By 2012 the industry was producing 20% as much tea as Taiwan and 3.5% as much as Japan. Green tea is not as popular as coffee or other types of Korean teas in modern South Korea. The annual consumption per capita of green tea in South Korea in 2016 was 0.16 kg (0.35 lb), compared to 3.9 kg (8.6 lb) coffee. Recently however, as the coffee market reached saturation point, South Korean tea production doubled during 2010‒2014, as did tea imports during 2009-2015, despite very high tariff rate (513.6% for green tea, compared to 40% for black tea, 8% for processed/roasted coffee, and 2% for raw coffee beans).